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Ginny Sanderson
Partner
Ginny specializes in internet advertising, advising ecommerce merchants, advertising networks, and affiliates on compliance, advertising agreements, website terms and disclosures, and privacy matters.
Phone Number
415-955-1155 Ext. 113
Email Address
Ginny Sanderson
Partner
Ginny specializes in internet advertising, advising ecommerce merchants, advertising networks, and affiliates on compliance, advertising agreements, website terms and disclosures, and privacy matters.
Phone Number
415-955-1155 Ext. 113
Email Address
Ginny’s practice is split between advisory work and litigation.
Ginny’s practice is focused on advisory work for advertising networks, e-commerce merchants, and software and app developers. She advises them on a range of contractual and intellectual property issues including advertising agreements, SaaS contracts, website disclosures and terms, privacy practices, and FTC and FDA compliance. Ginny also specializes in issues specific to the online marketplaces, such as Amazon.
While others perceive conflict between the measured pace of the law and the rapid rate of technological advance, we see an opportunity for our clients to influence both arenas through innovation and top-notch advocacy.
Ginny obtained her J.D. from the J. Reuben Clark Law School at Brigham Young University in 2005, where she served as the Executive Editor of the BYU Law Review. She is a member of the State Bar of California and the Oregon State Bar. She is Co-Chair and a longtime member of the Internet and Privacy Law Committee of the California Lawyers Association. She has previously served as Chair of the Planning Commission for the City of Antioch, California, and is currently on the Planning Commission of Forest Grove, Oregon.
EDUCATION
Brigham Young University, B.A. in Film Studies
Brigham Young University, J. Reuben Clark Law School, J.D.
BAR ADMISSIONS
State Bar of California
Oregon State Bar
U.S. District Court for the Northern District of California, Central District of California, Southern District of California, Eastern District of California, District of Colorado, Southern District of Texas
The United States Court of Appeals for the Ninth Circuit & Tenth Circuit
MEMBERSHIPS
American Bar Association
Bar Association of San Francisco
Additional Attributes for Ginny Sanderson
- Represented a large South American financial institution whose proprietary documents were anonymously posted online by a suspected disgruntled employee. Obtained a temporary restraining order and conducted early discovery through the California Courts, which enabled the client to identify the perpetrators and continue prosecution in its home country.
- Represented a major advertising network in a trade secret dispute with former employees who formed a competing network, which was resolved through settlement and consent judgment in client’s favor.
- Represented a nutraceuticals merchant in dispute with a Florida payment processor who held more than $2 million of client’s funds in reserve and refused to release them. Defeated processor’s motion to dismiss the complaint, resulting in favorable ruling by the Middle District of Florida that, despite contractual terms favoring the processor, the processor did not have unbridled discretion to hold the funds in reserve indefinitely.
- Defended an Internet advertiser client against Southern Home Improvement Company in a case concerning state and federal unfair competition claims. Resolved case early through favorable settlement that required no monetary payment from client.
- Requested and obtained maximum statutory damages ($150,000) in default judgment against administrator of a website notorious for providing high-resolution scans of copyrighted images. Defeated potential DMCA defense raised by the court when the court adopted the firm’s theory that the only plausible uses for high-res scans constituted willful infringement.
- Represented a producer of television advertisements for attorneys in copyright infringement lawsuit against a law firm that had copied client’s video advertisements nearly frame-by-frame. After filing of complaint, the firm negotiated a quick and favorable settlement of the case.
- Represented a social networking app developer backed by more than $350 million in venture financing in a TCPA class action lawsuit. Obtained speedy settlement and voluntary dismissal of putative TCPA class action against client, after early discovery and independent research by the firm that demonstrated that the SMS text message at issue was initiated by the plaintiff’s acquaintance, not the client.
- Defeated motion for class certification in hotly-contested, multi-million dollar consumer class action against Internet advertiser by using arguments made by plaintiff in refusing to arbitrate—namely, that the version of the website plaintiff viewed did not contain certain disclosures—against him to demonstrate that plaintiff could not establish the requisite commonality or typicality. The case was resolved shortly thereafter through voluntary dismissal by plaintiff and no payment by the client.
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Recent Revisions to California Law Substantially Increase Responsibilities and Risks for Trial and Subscription Offers
Thursday, November 15, 2018
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GDPR - In A Nutshell
Tuesday, May 15, 2018
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Legal Mistakes Made by Millennials and Young Entrepreneurs: Ginny Sanderson Authors Law.com Article
Thursday, December 15, 2016
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Ginny Sanderson’s Feed Front Article on Protecting Supplement Brands From False Advertising Claims
Friday, July 24, 2015
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Ginny Sanderson Educates Brands on Safely Testing Supplements in Natural Products Insider
Friday, May 22, 2015
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Ginny Sanderson Addresses Counterfeiting on Amazon Marketplace in Daily Journal
Tuesday, January 13, 2015
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FTC Announces Initiative Against Deceptive Advertising for Weight Loss Products
Wednesday, January 08, 2014
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The Legal Perils of Pinterest: How you can be at risk
Tuesday, May 08, 2012
Representative Matters 
Blog Posts
- Represented a large South American financial institution whose proprietary documents were anonymously posted online by a suspected disgruntled employee. Obtained a temporary restraining order and conducted early discovery through the California Courts, which enabled the client to identify the perpetrators and continue prosecution in its home country.
- Represented a major advertising network in a trade secret dispute with former employees who formed a competing network, which was resolved through settlement and consent judgment in client’s favor.
- Represented a nutraceuticals merchant in dispute with a Florida payment processor who held more than $2 million of client’s funds in reserve and refused to release them. Defeated processor’s motion to dismiss the complaint, resulting in favorable ruling by the Middle District of Florida that, despite contractual terms favoring the processor, the processor did not have unbridled discretion to hold the funds in reserve indefinitely.
- Defended an Internet advertiser client against Southern Home Improvement Company in a case concerning state and federal unfair competition claims. Resolved case early through favorable settlement that required no monetary payment from client.
- Requested and obtained maximum statutory damages ($150,000) in default judgment against administrator of a website notorious for providing high-resolution scans of copyrighted images. Defeated potential DMCA defense raised by the court when the court adopted the firm’s theory that the only plausible uses for high-res scans constituted willful infringement.
- Represented a producer of television advertisements for attorneys in copyright infringement lawsuit against a law firm that had copied client’s video advertisements nearly frame-by-frame. After filing of complaint, the firm negotiated a quick and favorable settlement of the case.
- Represented a social networking app developer backed by more than $350 million in venture financing in a TCPA class action lawsuit. Obtained speedy settlement and voluntary dismissal of putative TCPA class action against client, after early discovery and independent research by the firm that demonstrated that the SMS text message at issue was initiated by the plaintiff’s acquaintance, not the client.
- Defeated motion for class certification in hotly-contested, multi-million dollar consumer class action against Internet advertiser by using arguments made by plaintiff in refusing to arbitrate—namely, that the version of the website plaintiff viewed did not contain certain disclosures—against him to demonstrate that plaintiff could not establish the requisite commonality or typicality. The case was resolved shortly thereafter through voluntary dismissal by plaintiff and no payment by the client.
-
Recent Revisions to California Law Substantially Increase Responsibilities and Risks for Trial and Subscription Offers
Thursday, November 15, 2018
-
GDPR - In A Nutshell
Tuesday, May 15, 2018
-
Legal Mistakes Made by Millennials and Young Entrepreneurs: Ginny Sanderson Authors Law.com Article
Thursday, December 15, 2016
-
Ginny Sanderson’s Feed Front Article on Protecting Supplement Brands From False Advertising Claims
Friday, July 24, 2015
-
Ginny Sanderson Educates Brands on Safely Testing Supplements in Natural Products Insider
Friday, May 22, 2015
-
Ginny Sanderson Addresses Counterfeiting on Amazon Marketplace in Daily Journal
Tuesday, January 13, 2015
-
FTC Announces Initiative Against Deceptive Advertising for Weight Loss Products
Wednesday, January 08, 2014
-
The Legal Perils of Pinterest: How you can be at risk
Tuesday, May 08, 2012
